Where to find it
Open Settings → Email in your dashboard. It has two screens, Notifications and Email Log, on every plan including Starter.
Who gets new-lead emails
When someone fills in a form on your website, the new-lead email goes to the first of these that applies:
- The form's own address, if it has one.
- The agent the lead belongs to.
- The team member who has the listing they asked about.
- The addresses under Send lead emails to.
- Your Company email.
On Starter, which has no agents or lead ownership, it is the form's own address, then Send lead emails to, then your Company email. Enter several addresses separated by commas and every one gets every email; Also copy adds addresses copied on every new-lead email.
The screen says in one line where new-lead emails go right now, and lists every form with its own address so you can change or clear it. Send test saves your changes and sends a sample new-lead email, marked [Test], to the addresses that would get a real one — or, if you enter an address in Send the test to, to that address only.
If new-lead emails would go to the website administrator's address, or nowhere, your dashboard shows a warning with a Set it now button, and Tools → Site Health in WordPress reports it.
Confirmations to the people who contact you
A branded confirmation can go to everyone who fills in a form, with separate subject and message for leads and for general inquiries. The default copy shows as the placeholder — leave a field blank to use it. Tokens such as {first_name} and {company} are replaced when it sends.
Your logo in emails
Emails use their own logo, set under Settings → Company → Email Logo, separate from your website logo. It must be a PNG or JPG, at most 600 × 200 pixels and 200 KB, because many email apps cannot show SVG images. You can add a light version for people who read email in dark mode. With no Email Logo, emails show your business name on your brand color.
The Email Log
Every email your site sent — new-lead emails, confirmations, account emails — with who it went to and whether it was sent. Click a row to open the email exactly as it was sent.
