Social marketing that
looks like you.
GenieSocial™ is your native social composer inside GenieCRM™ — write once and publish to Google Business, Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest and Threads. Each channel gets its own editable version of the copy, and the composer shows you the right image size for every one you have picked. All branded as your brokerage, never ours.
A complete social suite, built for real estate
Everything GenieSocial™ does, running inside your own CRM — native, and white-labeled to your brand.
Multi-Platform Publishing
Publish to eight networks from one place — Google Business, Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest and Threads.
Content Calendar
See every scheduled and published post on a month or week calendar, colour-coded by status.
Per-Channel Copy
Write one master version, then tune the wording for each network on its own tab. Edit LinkedIn without touching Instagram.
AI Caption Assistance
Generate on-brand captions and post ideas in seconds, then edit to your voice before publishing.
Pull Photos From a Listing
Paste one of your own listing URLs and the composer pulls its photos in for you. No downloading and re-uploading.
Fair Housing Guard Built In
Every version of the copy is checked against Fair Housing language as you write it, so a phrase that reads fine to you does not become a complaint.
The Right Size, Every Time
The composer shows the recommended dimensions and file limit for each network you have selected, and compresses video for you before it goes out.
A Google Listing Per Office
Each office keeps its own Google Business connection, so a post about one location lands on that location’s listing rather than the whole brokerage’s.
White-Labeled to You
Every post and notification goes out under your brand. The platform behind it is never visible to your audience.
Eight networks, one composer
Connect the ones your market actually uses and ignore the rest. Every post goes out under your brokerage, never ours.
Your posts appear beside your office in Google Search and Maps — in front of people already looking for an agent in your area.
One per officeNew listings, open houses and price changes, out to the audience you have already spent years building.
One per sitePhoto-first, so it flatters a good listing gallery. The natural home for just-listed posts and reels.
One per siteWhere relocation, referral and investor conversations start. Market updates land better here than listings do.
One per siteTour videos and neighbourhood guides on a channel that keeps earning search traffic long after you post.
One per siteShort vertical video — the fastest way to reach buyers who are not searching yet but are about to be.
One per siteThe longest shelf life of any network. Listing photos and home ideas keep getting found months later.
One per siteText-first and conversational. Good for a quick market take when you do not want to make a video.
One per siteGoogle Business, Facebook, Instagram, LinkedIn and YouTube ask you to choose which page, profile or channel to publish to once you have connected them — useful when you manage more than one. The rest connect once and are ready. Brokerages with several offices give each office its own Google Business connection, so a post about one location lands on that location’s listing rather than the whole company’s.
Plan a month of content in one sitting
The content calendar lets your team see every scheduled and published post across every network at a glance, colour-coded so you can tell what has gone out and what is still queued.
One post. Every platform. Zero extra work.
Write once, publish everywhere. GenieSocial™ pushes your content to Google Business, Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest and Threads simultaneously — with copy you can tune per channel before it goes out.
Show up first when buyers search your market
GenieSocial™ keeps your business listings accurate across every major directory, tracks your local search ranking, and alerts you when something needs attention — so you stay visible in the neighborhoods where you work.
“I just barely started using the marketing tools and so far they are super easy to set up and keeps me from overthinking my marketing.”
How Social Manager works, step by step
Setup, day-to-day use and the settings worth knowing about — written for the person actually using it.
GenieSocial™ questions answered
Which social platforms does GenieSocial™ post to?
GenieSocial™ posts to eight networks: Google Business, Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest and Threads. X is not supported. Review monitoring and responses live in Reputation Manager: Google and Facebook sync natively, and your other review sites are connected during onboarding.
How does the AI auto-response for reviews work?
Review responses are handled by Reputation Manager: Genie drafts a contextually appropriate reply to each review in your brand voice, and the opt-in Auto-Responder can answer unresponded positive reviews for you. Low-rated reviews always wait for a human.
Does GenieSocial™ include review request campaigns?
Automated review request campaigns — triggered by closings and milestones in GenieCRM™ — are coming. Today, Reputation Manager covers the response side: every review in one inbox with AI-drafted replies and an opt-in Auto-Responder.
Is GenieSocial™ included in all plans?
Social Manager is included in the Agent Pro and Team tiers. It is available as a $49/mo add-on on the Agent tier.
Social posts are advertising under your licence
Each platform variant is checked by Fair Housing Guard as you write and again before it publishes, so a phrase that reads fine on a listing does not become a complaint on Facebook.
